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Fenty Beauty

Rihanna created Fenty Beauty “so that women everywhere would be included,” focusing on a wide range of skin tones, developing formulas for all skin types and pinpointing universal shades. “Makeup is there for you to have fun. It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.” –Rihanna

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FENTY BEAUTY by RIHANNA | Sephora New Zealand

FENTY BEAUTY by RIHANNA is a fresh, modern and exciting beauty brand. For the uninhibited, inclusive woman of today, it offers Global Range, Limitless Layering and Real-deal Performance. Rihanna is intimately involved in the brand’s development. From packaging design to formula & shade development, she is the true creative genius behind the brand. Tested backstage, on stage and in real life - the Fenty Face is Rihanna's key to unlocking all of makeup's limitless possibilities.

FENTY BEAUTY's packaging is edgy, artistic and has timeless appeal. Featuring smart components and distinctive shapes, it also offers a unique colour palette consisting of ivory/white, pinky nude and holographic spray metalized accents. Each product is Radiance Reimagined. Trustworthy, innovative and built-to-perform, they have weightless, light-as-air textures that love to be layered. The formulas are artistry quality and designed for every skin colour. The end result is a thrilling, game-changing, high energy experience.

Begin your journey with FENTY BEAUTY with these sure-fire hits:

PRO FILT’R SOFT MATTE LONGWEAR FOUNDATION: Finally—the ultimate photo filter in 40 boundary-breaking shades. Pro Filt’r Soft Matte Longwear Foundation gives skin an instantly smooth, pore-diffused, shine-free finish that easily builds to medium to full coverage. Made with climate-adaptive technology that’s resistant to sweat and humidity, this oil-free formula is longwearing, light as air, and undetectable on skin so that no matter where you are or plan to go, you always look likeyou.

KILLAWATT FREESTYLE HIGHLIGHTER: Light up where you want, when you want, with Killawatt Freestyle Highlighter. This weightless cream-powder hybrid highlighter comes in a universal lineup of solos and expertly paired duos that range from subtle dayglow to insanely supercharged. Each skin-glorifying shade is loaded with superfine shimmer for ultra-smooth, creamy texture that blends effortlessly to keep skin lit beyond sundown. For killer radiance, highlight your face, eyes, lips, collarbone….literally anywhere you crave a touch of light.

MATCH STIX: Meet the magnetized longwear makeup sticks that come together in two light-as-air finishes and a shade lineup to satisfy your every need: Match Stix MATTE Skinsticks conceal, correct, and contour; Match Stix SHIMMER Skinsticks highlight, blush, and enhance. Born to layer, ultra-smooth Match Stix are super blendable and buildable, with a powder-soft finish that stays put. Best of all, each of the 30 shades are magnetized to click to each other and to their portable brushes, so mix, match + multiply for limitless ways to play.

INVISIMATTE BLOTTING POWDER: Take it from Rihanna, who blots on the fly to stay photoready 24/7. Invisimatte Blotting Powder absorbs shine, diffuses the look of pores for an instant filtered look, and even extends the wear of your foundation. The translucent formula is traceless against all skin tones and won’t cake, creep into pores or fine lines, or disturb makeup. Its sleek, magnetized compact was custom designed to attach to its perfect partner, the Portable Touch Up Brush 130, so your shine-stopping essentials are always on standby.

GLOSS BOMB UNIVERSAL LIP LUMINIZER: Drench lips in THE stop-everything, give-it-to-me lip gloss that feels as good as it looks. Made with conditioning shea butter, Gloss Bomb delivers explosive shine in one universal rose nude shade that was designed—and tested—to look good on everyone. Lips look instantly fuller and smoother with one luscious swipe of the XXL wand, and though Gloss Bomb is super shiny, it feels amazing on your lips, with an addictive peach-vanilla scent you just can’t get enough of.

Shop FENTY BEAUTY by RIHANNA online at Sephora now. Discover Rihanna's vision for a radiant, fearless face for women of all colours and creeds. We promise you won’t regret it.

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